Broadway Cares Launches Online Campaign To Help Entertainment Industry

Broadway Cares/Equity Fights AIDS, which unites theatre artists and audiences across the country to give back and help those in need, has launched a new online campaign to help those onstage and behind the scenes get health care, emergency financial assistance and counseling during the COVID-19 pandemic.

While all theatres in New York City have closed for at least the next few weeks, touring productions are also facing equal amounts of uncertainty.

Broadway Cares/Equity Fights AIDS’ COVID-19 Emergency Assistance Fund will help entertainment professionals in New York and beyond meet coronavirus-related expenses and other challenges brought about by the evolving pandemic.

According to their website, “Your support will provide urgent additional resources for the vital social service programs of The Actors Fund, including emergency financial assistance, health insurance, counseling and the operation of The Friedman Health Center for the Performing Arts.”

These services are available to everyone in the performing arts and entertainment industry, including those involved in the touring productions.

In launching the emergency fund, Broadway Cares donated an initial $250,000 and is asking supporters to help us reach a goal of $1 million by April 12. You can donate by going to the website: