The revolutionary new platform Stage Door Pass®, which allows theatre fans to track their shows and engage with their favorite artists, will be made available to the general public on July 31st.
Revolutionizing the way theatre fans engage with the shows and the artists they love, this platform is the only space where fans can track every show they see, and track who they have seen in the show. It also allows fans to engage with their favorite theatre artists – and it’s all free to use.
Created in collaboration between Business Operational Expert/Broadway super-fan, Mike Wheeler and Theatre Director/Business Owner Jeff Whiting, who has already introduced many successful business solutions to the theatre industry (Stage Write Software, BWAY Printing, Open Jar Studios) the platform is already being used by every current Broadway and Off-Broadway show, featuring actors, creatives, and production teams.
For the first time, theatre fans will be able to track and rate the shows they see and engage with their favorite members of the production all in one place.
“There are other tools out there to track shows,” says Mike Wheeler, co-Creator, “I wanted more. I wanted to track who I saw, including alternates, and what other roles I have seen them in. I wanted to be able to thank them for their performance even if neither of us make it to the stage door. I can now document these memories, including my pictures, ticket stubs, and Playbills along with my interactions with the performers all in one easy to use platform. I’ll continue to collect and treasure my Playbills and ticket stubs and thank the performers at the stage door every chance I get, but I can finally retire my spreadsheet.”
* Note
Created in collaboration between Business Operational Expert/Broadway super-fan, Mike Wheeler and Theatre Director/Business Owner Jeff Whiting, who has already introduced many successful business solutions to the theatre industry (Stage Write Software, BWAY Printing, Open Jar Studios) the platform is already being used by every current Broadway and Off-Broadway show, featuring actors, creatives, and production teams.
For the first time, theatre fans will be able to track and rate the shows they see and engage with their favorite members of the production all in one place.
“There are other tools out there to track shows,” says Mike Wheeler, co-Creator, “I wanted more. I wanted to track who I saw, including alternates, and what other roles I have seen them in. I wanted to be able to thank them for their performance even if neither of us make it to the stage door. I can now document these memories, including my pictures, ticket stubs, and Playbills along with my interactions with the performers all in one easy to use platform. I’ll continue to collect and treasure my Playbills and ticket stubs and thank the performers at the stage door every chance I get, but I can finally retire my spreadsheet.”
Accessibility and Inclusion at Its Core as part of its mission to make theatre more accessible and engaging, the Stage Door Foundation has ensured that the platform is free to use, opening its doors to audiences from all walks of life. Nicole Johnson and the team at Harriet Tubman Effect have been closely involved in the design and development, working to ensure the technology supports our entire community.
Whether you’re a Broadway regular or attending your first show, STAGE DOOR PASS brings the theatre world to your fingertips.
ABOUT STAGE PASS
Tools for Theatre Fans:
- Track Your Shows: Log every show you see and who you saw in it for easy access.
- Stage Door Passport: Collect digital Passport page, stamped with the date you saw the show, creating a unique visual record of your theatrical adventures.
- Souvenir Video: Mark your attendance at a performance and receive a FREE customized souvenir video to share the ultimate “bragging rights” video to share on social media.
- Engage with Artists – Users can Interact with favorite artists by sending them a Round of Applause, Standing Ovation, or even a secure video or text message
- Rate & Review: Share your thoughts with the Stage Door Pass community by writing mini-reviews and giving star ratings to each show.
- Top 10 Lists: Curate your all-time favorite performances, actors, or productions and share them with friends and followers.
- Share Memories: Upload photos, videos, ticket stubs, Playbills from each outing to build a rich, multimedia record of your experiences.
- Every Show Can Be Featured. Stage Door Pass exists to document not only Broadway and Off Broadway productions, but every show can be featured (professional, regional, or educational).
- Charitable Giving Option: Theatre artists can turn on the option to allow their fans to donate to their favorite charity or pet project.
Tools for Theatre Artists:
- Stage Door Your Way: Engage with your fans in the way that works best for you with multiple options for replying to fan reactions and messages.
- Individual or Group Reply: Create an individual reply or create one reply to the entire group.
- Quick-Reply Tool: Create a series of quick-replies that you can choose to send in reply.
- Raise money for your favorite cause: Make a statement about your favorite charity or special cause and turn on the Charitable Giving Option so your fans can contribute to something that means the most to you.
- Safety/Security: Messages are pre-scanned for content to allow you to view only the kinds of messages you wish to receive, or turn it off completely when you need.
Tools for Production Companies:
- Audience Engagement: One-of-a-kind tools for audience engagement.
- Customize a Souvenir Video: Create a custom souvenir video which showcases footage from the show and important messaging you want to share to help the audience remember their experience in a reel-sized easy-to-share video format.
- Free Marketing: When a fan marks their attendance at the show, they automatically receive the souvenir video with a passport stamp customized with the date they saw the show, the ultimate collector’s item, and easy to share. The fans share this collectors’ item on their social media, ensuring that your message is also seen by their friends and followers for free.
- Charitable Giving Option: Turn on the ability for your audience to donate to the productions they love the most, allowing you to create more of what they love.
What’s so revolutionary about Stage Door Pass:
The Stage Door Pass is the only place where you can track your shows AND the people involved with the show – all in the same place, creating a global community of theatre fans who can share their theatrical journey and engage with their favorite artists in a brand-new way.
About Stage Door Foundation
The Stage Door Foundation is a not-for-profit 501(c)(3) organization dedicated to providing support to theatre makers by providing subsidized studio space, cultivating new work development opportunities and professional development opportunities including:
- Open Space Program: Provides greatly subsidized studio rentals to theatre makers at rates from $10-12/hr.
- Time Step Symposium: Tuition-free program for up-and-coming Dance Arrangers and Choreographers, provided with hands-on mentoring from Broadway’s most prolific creators, including Andy Blankenbuehler (Hamilton), Susan Stroman (The Producers).
- New Next Now: Dynamic program of readings, residencies, and high-quality professional concert productions designed with help from the Fred Ebb Foundation to amplify new voices in musical theatre.
- Broadway Workroom: Concert-style presentations in front of live audiences to allow creative teams to put their work together and receive feedback while making changes.
- Broadway Shark Tank: Pitch-your-show events for writing teams to pitch new works to Broadway producers.
- Artist in the Open Jar: Creative Conversations between Broadway legendary artists who share their artistic journey with the next generation of Broadway artists.
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