Producers of The Outsiders, the Tony Award® winning Best Musical based on the seminal novel by S.E. Hinton and Francis Ford Coppola’s landmark motion picture, announced today that The Stay Gold Project, originally founded to make the Broadway show accessible and inclusive to New York City Public Schools students, will expand its mission across the country as the show launches its North American Tour this fall.
Since the program began on Broadway in 2024, The Stay Gold Project has provided over 1,800 tickets to middle and high school students in NYC at no cost to them and will now endeavor to provide thousands more tickets to students from coast to coast.
The Stay Gold Project is funded in partnership between the show, individual donors, and corporate sponsorships. As the North American Tour begins performances in September, The Stay Gold Project is pleased to announce SONIC® Drive-In and the SONIC Foundation as its first national sponsor. SONIC has committed to providing funding for 2,500 student tickets across select U.S. cities with the goal of fostering greater access to the arts and highlighting the story’s powerful themes. Powered by the SONIC Foundation, SONIC supports local education initiatives like The Stay Gold Project by donating a portion of sales from every SONIC drink purchase. Since 2009, SONIC has donated more than $30 million to support students and local classrooms, making it one of the largest programs supporting public education in the U.S.
Free educational resources about the show are available to educators and young people and designed to tie into middle and high school curriculums.
To learn more about The Stay Gold Project, visit www.outsidersmusical.com/stay-
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